Sunday, March 07, 2010

What Tips People Into Action?

What tips people over from having good intentions into acting upon them? More than two-thirds (68%) say personal experience has been a major impetus, with 40% saying their motivating experience was a positive one, as in "Someone did something good for me, and I want to give back." A family member or friend's request (33%) and learning about an issue from the news (28%) were other catalysts. 
That is from a nice piece in today's Parade Magazine called Compassion Counts More Than Ever. (Thanks to my friend Julie for the tip.)